Which of the following is NOT part of the new mindset for thinking about our website?

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· The website is an asset of the business.
· Continuously improving the website is an investment in growth.
· The website should be tied directly to concrete business goals.
· The website primarily helps the marketing team achieve their goals.
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8 thoughts on “Which of the following is NOT part of the new mindset for thinking about our website?

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Previous post Imagine you have been talking to a prospect at the mid-sized software as a service (SaaS) company. Their website only has three major sections: primary core content, knowledge base, and forum. When talking to them in the sales process it seems there is some confusion around who their audience is and what would be the best elements to include on their redesign. Based on the scenario above, how would you break up the quote?
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