Once you’ve worked out your Unique Selling Point (USP), how would you use it in a long-term online strategy?
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· Incorporate it within marketing materials across all channels to help raise customer awareness
· Create an email campaign letting your customers know why you are unique
· Film a video explaining your unique selling point and send it to employees
· Create a press release and distribute it through your channels
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Incredible quest there. What occurred after? Thanks!
Great post. I’m dealing with some of these issues as well..
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