Google

An advertiser wants to improve the position of ads on Google but isn’t willing to raise bids. What else could increase Ad Rank?

DM Naveen
13Views
Read Time:42 Second

·         Make changes to improve the components of Quality Score
·         Review impression share data to identify missed opportunities
·         Lower bids on keywords with a low clickthrough rate (CTR)
·         Change keyword match types from exact match to phrase match

Happy
Happy
0 %
Sad
Sad
0 %
Excited
Excited
0 %
Sleepy
Sleepy
0 %
Angry
Angry
0 %
Surprise
Surprise
0 %

Average Rating

5 Star
0%
4 Star
0%
3 Star
0%
2 Star
0%
1 Star
0%
(Add your review)

Leave a Reply

Your email address will not be published. Required fields are marked *

Previous post Fran decides to use custom ad scheduling to promote her farm-to-table restaurant. Why did she choose this option?
Next post Dynamic search ads would be most helpful for:

More Stories

You’re in a brainstorming session with your co-workers. You come up with five topics for your ebook, your colleague says that’s all you need. How should you respond?

DM Naveen

· “Yes, there’s no reason to keep going if we have enough topics for our ebook.”· “Yes, we can always identify more later if we need them.”· “No, we should have at least ten supporting topics for every ebook we want to create.”· “No, we should make a list of as many supporting topics as we can.”