iOS app conversion tracking cannot be set up using:
· codeless conversion tracking· server-to-server (S2S)· install confirmation feedback· a SDK
Select the one way NOT to track app conversions.
· Adding a Javascript snippet to your website· Using codeless Android install tracking· Using an app analytics provider for your...
Showing your ads on top of the mobile page in search results is beneficial because:
· ads below the results get more prominent notice with smaller mobile screens. There are also ads on the right–hand side of...
An advertiser with stores throughout the country could use location extension targeting to:
· target users in the same way across all of their locations· decrease bids by 50% for users who are...
Your company has chosen a third-party app analytics service and they happen to be a part of the App Attribution Partners program. In order to share data between Google Ads and your partner’s platform, what do you need to do?
· Establish a server-to-server connection using postback URLs.· Generate a link ID and share it with your partner.· Consider a partner that...
Which automated bid strategy might help improve the chances that your ad gets to the top of the page?
· Target return on ad spend (ROAS)· Target search page location· Target cost–per–acquisition (CPA)· Target outranking share
When you use an automated bid strategy, it will automatically optimize your bids based on:
· your key performance indicator (KPI)· your remarketing list· your Quality Score· your search terms data
An app advertiser would want to use a third-party tracking company to:
· have more control when communicating with each ad network· have a single SDK to add to your app instead...
Which is a benefit of using server–to–server app conversion tracking over an SDK?
· Adding SDK and conversion tracking changes to your app doesn’t require review by the Google Play Store· If not...
Automated bidding is ideal for advertisers who:
· want to set their own bids for individual ad groups· don’t want to spend a lot of time managing...